Social Business
By:Andrea Grove,Gary A. Berg
Published on 2014-02-13 by Springer Science & Business Media
Conceptualized and put into practice by Nobel Peace Prize Laureate and Presidential Medal of Freedom recipient Dr. Muhammad Yunus, social businesses work to address social ills such as poverty, lack of health care, gaps in education and environmental challenges. This book explores the ideation, practice and evaluation of the concept of social business. Not just theoretical foundations but several case studies of social businesses around the world and state-of-the-art assessment of the issues that arise in the planning, marketing and evaluation of social businesses, are featured in this book. This cutting-edge collection of articles, presented by the California Institute for Social Business (CISB) in collaboration with Professor Yunus, is one of the first comprehensive collections of theory and research on the emerging field of social business. The diverse group of authors come from around the world and from various disciplinary backgrounds, representing the leading academic experts on social business phenomena.
This Book was ranked at 36 by Google Books for keyword Business.
Book ID of Social Business's Books is 4Le8BAAAQBAJ, Book which was written byAndrea Grove,Gary A. Berghave ETAG "yrNWagSeXT4"
Book which was published by Springer Science & Business Media since 2014-02-13 have ISBNs, ISBN 13 Code is 9783642452758 and ISBN 10 Code is 3642452752
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